Quick stats

Name
Mats Löfgren

Age
34 years

Nationality
Swedish

Core skills and areas of interest

• Creative design and direction
• Website coding and development
• Usability and site architecture
• Search engine optimisation and marketing
• Web 2.0, blogs and social media
• Communication and presentation

Lofgren Interactive is the sole-trading company name of Mats Lofgren, a freelance web consultant with nearly a decade's worth of solid experience in the online media industry.

Introduction

Lofgren Interactive is a company entirely run by me, Mats Lofgren. A native of Sweden, I've been living in London the last decade starting out as a web developer following a Multi Media Design diploma course completed at Cavendish College.

Background

Having worked over eight years for two of the world's largest PR companies, I have a wealth of experience working in online media. Creating campaigns, websites, intranets and blogs for Weber Shandwick (2000-2004) and Edelman (2004-2007) I have been dealing with some of the world's biggest brands helping them communicate online.

Being part of small teams in my former employments I've been exposed to all aspects of online media production and understand the importance of keeping up-to-date with future developments. All projects are "built to last" using latest standards in web development and adhere to best practice accessibility guidelines.